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I’ve been asked repeatedly by clients and those simply coming to me for advice to write an e-book dealing with press release writing, especially as it applies to webmasters and online entrepreneurs. I just put together a short e-book on the subject yesterday. It’s available through my firm’s site for $17.

Press Releases Made Easy: Discover the “Secret” Formula for Perfect Press Releases, and Get Quality Backlinks, Targeted Traffic, and Exposure for Your Website or Online Business

Contents:

* What Are Press Releases?
* The Benefits of Using Press Releases
* Old School vs. New School Press Release Writing
* The “Secret” Formula for Perfect Press Releases
* What Makes a Story Newsworthy?
* How to Write a Press Release
* Types of Press Release Distribution
* Choosing a Distribution Model
* Measuring Press Release Results
* Sample Press Release Template
* Press Release Distribution Services
* More Press Release Resources
* About The Author

It also includes several sidebars in addition to the main content areas, including:

Getting Backlinks and Targeted Traffic
The Media is Everywhere
The “Secret” Formula
Newsworthy Press Release Ideas
Press Release Writing Tips

Related posts:

1. Learn How to Write Press Releases for the Web for FREE!
2. Writers’ Resource: Sample Press Release Template for a Book Launch
3. Build Buzz With This Book Launch Press Release Template
4. When to Distribute a Press Release About Your Book
5. Writers’ Resources: Press Release Writing

About the Author: Jennifer Mattern

Browse all posts from this author.

Jenn is a professional blogger and freelance business writer. She has worked as a freelance writer since 1999, and has been an active business and niche blogger since 2004. She owns All Freelance Writing as well as several other sites and blogs covering PR, small business, and related topic areas. She is also currently writing a nonfiction book for freelance writers called The Query-Free Freelancer, and is the author of the Web Writer's Guide e-book series.

Visit the author's website.