Comments on: 20 Things You Can Do Today To Market Your Freelance Writing Services

By: Writing Roundup, October 23 « Uncategorized « Jen's Writing Journey

Writing Roundup, October 23 « Uncategorized « Jen's Writing Journey — Fri, 23 Oct 2009 14:36:38 +0000

[...] 20 Things You Can Do today to Market Your Freelance Writing Services Jennifer Mattern provides some great marketing tips that can help you get that next client. [...]

By: Jenn Mattern

Jenn Mattern — Tue, 20 Oct 2009 21:01:22 +0000

In general, yes. And your ROI should be factored into your overall marketing plan. But the reality is that most writers won’t do larger-scale marketing work every single day… but there’s no excuse why they can’t at least make time to do something small. And that’s the point I’m making — not that you should ONLY do these little things, but that when you can’t do a lot, it’s always better to still do something.

By: Jennifer Mattern

Jennifer Mattern — Tue, 20 Oct 2009 20:43:31 +0000

Testing is incredibly important. Just remember, before you jump into testing a significant part of your marketing plan should have been devoted to market research. When done properly, that research will give you a better idea of what types of marketing tactics will work for you and which ones probably won’t. So solid market research first to narrow down the best options for you, and then testing to really hone those marketing efforts.

By: Jenn Mattern

Jenn Mattern — Tue, 20 Oct 2009 20:37:31 +0000

That’s what I tell other writers all the time — do something to market yourself every single day. It doesn’t matter how small that thing is. Post one blog comment. Send one email. Even just evaluate your site stats. It all adds up! :)

By: Matt Willard

Matt Willard — Tue, 20 Oct 2009 20:26:36 +0000

That’s true. A lot of this is testing to see what works. That’s what I need to see for my own marketing efforts – if they’ll really get me the results I want, when applied for the right period of time.

By: Yolander Prinzel

Yolander Prinzel — Tue, 20 Oct 2009 20:18:04 +0000

The thing is, you don’t know which efforts will and won’t produce return–or when. So I spend the bulk of my time on proven methods, but I never leave out the little things. You wouldn’t believe the work I’ve gotten from crap I never even expected to result in anything. You can not assume anything.

By: Matt Willard

Matt Willard — Tue, 20 Oct 2009 19:52:57 +0000

Well, I have to disagree there. I think the best marketing actions are the ones with the highest return of investment. That’s why I’m focusing on guest posts and video content – people get the most out of them. It depends on your niche, though.

By: LaToya Irby

LaToya Irby — Tue, 20 Oct 2009 19:20:39 +0000

Even better…do at least of these things everyday. I have list like this (that wasn’t this long until today) and I try to do something off the list everyday. That way, you’re always marketing yourself.

By: JoAnna

JoAnna — Mon, 19 Oct 2009 20:29:45 +0000

These are good suggestions. I don’t have a marketing plan, so I’m definitely going to look into that. Thank you.

By: Jennifer Mattern

Jennifer Mattern — Mon, 19 Oct 2009 19:20:15 +0000

That’s what to-do lists are for. They’re my best friend in all things business.