Comments on: How to Write Newsletters http://allfreelancewriting.com/2009/12/14/specialties/how-to-write-newsletters/ Your Freelance Writing Resource Thu, 24 May 2012 17:22:46 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Jennifer Mattern http://allfreelancewriting.com/2009/12/14/specialties/how-to-write-newsletters/comment-page-1/#comment-13251 Jennifer Mattern Tue, 15 Dec 2009 11:19:31 +0000 http://allfreelancewriting.com/?p=3550#comment-13251 Rebecca - I'm glad you enjoyed Chris' article! Brian - I can't speak for Chris, but I generally work for clients who either have in-house design folks to handle the formatting or I'm subcontracted through their company's independent designer, so I do just the writing. I've found that most clients aren't looking for one person to do everything (they have their own marketing people involved with the design, a professional photographer when needed, etc.), but some smaller businesses would certainly appreciate it. Time can vary quite a bit depending on the type of content you're asked to write and how long the newsletters are. If you're working independently, you could probably use any desktop publishing software you want as long as you can deliver a usable file type to the client. If you're working in-house they'll probably have their own software you'll need to learn (InDesign or Quark for example). Rebecca – I’m glad you enjoyed Chris’ article!

Brian – I can’t speak for Chris, but I generally work for clients who either have in-house design folks to handle the formatting or I’m subcontracted through their company’s independent designer, so I do just the writing. I’ve found that most clients aren’t looking for one person to do everything (they have their own marketing people involved with the design, a professional photographer when needed, etc.), but some smaller businesses would certainly appreciate it. Time can vary quite a bit depending on the type of content you’re asked to write and how long the newsletters are. If you’re working independently, you could probably use any desktop publishing software you want as long as you can deliver a usable file type to the client. If you’re working in-house they’ll probably have their own software you’ll need to learn (InDesign or Quark for example).

]]> By: Are Your Clients Reverse Nickel and Diming You to Death? | All Freelance Writing http://allfreelancewriting.com/2009/12/14/specialties/how-to-write-newsletters/comment-page-1/#comment-13247 Are Your Clients Reverse Nickel and Diming You to Death? | All Freelance Writing Tue, 15 Dec 2009 09:41:05 +0000 http://allfreelancewriting.com/?p=3550#comment-13247 [...] that work, and only that work. For example, if you’re writing a feature for a client’s corporate newsletter, you might charge a rate of $1.00 per word for the article. That rate might include two rounds of [...] [...] that work, and only that work. For example, if you’re writing a feature for a client’s corporate newsletter, you might charge a rate of $1.00 per word for the article. That rate might include two rounds of [...]

]]> By: Brian http://allfreelancewriting.com/2009/12/14/specialties/how-to-write-newsletters/comment-page-1/#comment-13244 Brian Tue, 15 Dec 2009 07:13:14 +0000 http://allfreelancewriting.com/?p=3550#comment-13244 I hope you'll write more on this topic. Specifically I'm wondering if you do the layout for the newsletter. It seems like being a one-stop shop could be good for some clients, but I'm not sure the best publishing program to use nor how much time it'll take (so it's hard to make a bid for the full service). I hope you’ll write more on this topic. Specifically I’m wondering if you do the layout for the newsletter. It seems like being a one-stop shop could be good for some clients, but I’m not sure the best publishing program to use nor how much time it’ll take (so it’s hard to make a bid for the full service).

]]> By: Rebecca http://allfreelancewriting.com/2009/12/14/specialties/how-to-write-newsletters/comment-page-1/#comment-13232 Rebecca Mon, 14 Dec 2009 18:35:51 +0000 http://allfreelancewriting.com/?p=3550#comment-13232 Great advice for writing newsletters. Knowing who the target market is imperative. If you don't know and understand the audience, your newsletter will be deleted. It's a great idea to get feedback from readers. Great advice for writing newsletters. Knowing who the target market is imperative. If you don’t know and understand the audience, your newsletter will be deleted. It’s a great idea to get feedback from readers.

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