I’m a freelance business writer, who just happens to focus on Web writing. It has its perks – perks I’ve seen echoed by quite a few other freelance writers in the same boat. But first:
What are “Business Clients?”
When I talk about business clients (sometimes “corporate clients” depending on your target market), I basically mean any [...]

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One of the most common questions and misunderstandings I come across with new Web writers is about Web content versus Web copy. If you want to write for the Web, it’s important to figure out what type of writer you want to be. Understanding the difference between content writing and copywriting will get you off [...]

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With new businesses launched all the time, and new websites launched every day, there’s a huge demand for freelance copywriting services. I’m talking about marketing copy – copy that sells or persuades a reader or visitor to do something (from clicking a link to requesting a quote to signing up for an email newsletter subscription).
Do [...]

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I received a question from Nikhil Bansal regarding sales letter writing today, and am posting this reader question a day early. I don’t condone the use of the traditionally hyped up style of long form sales letter, and general motivational copywriting tips would take much more than a simple Q&A post, so instead I’m going [...]

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