What's Your E-book Pricing Strategy? | E-publishing | Writing Forum

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What's Your E-book Pricing Strategy?
May 29, 2012
4:57 am
Jennifer Mattern
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Do you write and sell e-books? What's your pricing strategy? 

I've discussed the issue of extremely low e-book pricing before on another blog of mine -- All Indie Publishing. And in the comments on one of those posts this morning, I shared my strategy. Check it out in the first link below (the followup to that post is the second article listed), and then share your strategy with us. 

Jenn

Short URL: http://3bm.co/pZ3GQf
Jennifer Mattern – Professional Blogger and Freelance Business Writer Business Writer  |  Indie Publishing   |  Social Media  |  Small Business
December 4, 2012
3:55 pm
Jessica Marcarelli
Phoenix, AZ
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I've been reading a lot about this lately as I consider my own e-book options and, in regards to both articles, I agree. While it's every author's choice, I think charging 99 cents per book is low-balling yourself. I think it turns away the good readers.

In our current work situations, my husband and I have a tight personal budget. I adore books but I have to buy carefully and with a mind to how much each costs. Even with this being the case, I don't jump at 99-cent e-books. I've been through the 99-and-below crap list and that's what most of them were, unfortunately. Unless they are recommended by a trusted source, I leave them alone and go for the 2.99 and up crowd. I find the higher prices speak more for the credibility of the author and his/her writing. This isn't always the case, of course (I once ghostwrote an informational, pamphlet-sized e-book for a client, who then tried to charge almost $20 for it even after I recommended a much lower pricing scale for the basic subject matter involved) but it does seem to weed out the worst offenders.

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Professional Business Writer and Freelance Storyteller Business Writing | Science Fiction & Fantasy Rambles
December 4, 2012
7:25 pm
Jennifer Mattern
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Good feedback Jessica. It's been a while since those articles were published now, and the 99-cent e-book crowd has gotten even bigger. Unfortunately it's just too easy to get lost in that level of noise. That, and there's still the issue of guilt by association -- toss your e-books in with the bottom of the barrel options out there, and that's what people tend to assume about your work.

Short URL: http://3bm.co/pZ3GQf
Jennifer Mattern – Professional Blogger and Freelance Business Writer Business Writer  |  Indie Publishing   |  Social Media  |  Small Business
January 4, 2013
9:26 pm
Jessica Marcarelli
Phoenix, AZ
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I've found the same to be true with freelancing in general, whether it's bidding sites or articles-on-demand companies. I'm especially interested in the e-book industry right now since I'm considering turning my short story writing into e-book collections. I've got some stories that my readers love but aren't finding happiness with any of the traditional publishers.

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Professional Business Writer and Freelance Storyteller Business Writing | Science Fiction & Fantasy Rambles
January 7, 2013
11:51 am
Jennifer Mattern
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Definitely. And it sounds like you have a good plan. If you want to go back to the traditional publishing route later, there's nothing stopping you. If anything, solid e-book sales on your own will make you more attractive to publishers when you're ready to pitch the next collection. :)

Short URL: http://3bm.co/pZ3GQf
Jennifer Mattern – Professional Blogger and Freelance Business Writer Business Writer  |  Indie Publishing   |  Social Media  |  Small Business
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