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Create a Custom 404 Error Page for Your Writer Website or Blog

In my post “4 Elements of Effective Freelance Writing Websites,” I suggested creating a custom 404 error page to help misdirected prospects find what they’re looking for. A 404 error is a “page not found” error message someone sees if they try to visit an address on your site that doesn’t exist. No one likes seeing an error message. So it’s a good idea to … read more

4 Elements of Effective Freelance Writing Websites

What are your goals for your freelance writing website? To be clear, we’re talking about your professional site — the one designed to attract clients, not your site or blog targeting other writers. Chances are that you’re hoping to attract not only clients, but the right clients. You know, they’re the ones who have a need in your specialty area and an adequate budget to hire a … read more

5 Reasons Freelance Writers Need a Professional Website

We’ve talked in the past about why freelance writers need a professional website. There are some things we didn’t get into then, and some things have changed over the years, making them more important now than ever. To kick off our series on professional websites for freelance writers, let’s start by looking at some of the most important reasons you might want to create one. … read more

5 Signs It's Time to Update Your Professional Website

Your freelance writing website is an important tool that can attract new clients. It’s how they find you when searching for writers. And it’s where they go to learn more if they come across you via social media channels or after receiving a pitch from you. If that professional website isn’t up to date or portrays a negative image, it could cost you great freelance … read more

Why Freelance Writers Need a Professional Website

I’m a big believer in creating a Web presence as a freelance writer. Frankly, you couldn’t give me an excuse I’d consider good enough for not building a professional website (although some have tried).  Let’s explore why I feel they’re so vital, and why it may be worth setting up a professional site even if you already maintain a steady client load without one. What … read more

Writers: Is Your Website Working for You?

As a freelance writer, your website can go a long way towards attracting clients in your target market. But is yours currently doing that? Or is it costing you work? When I look to hire a service provider for anything (whether for my business or personal needs), I like to check out their website first to learn more about them, what they’re offering, and what … read more

Two Ways to Add a Blog to Your Professional Website

In response to one of my guest posts on my blog tour last week, (pretty sure that’s where it was) someone mentioned wanting to set up a professional website to move their service listings off of their blog. In other cases, I’ve seen writers inquiring about how to take an existing static site and add a blog to it. In short, a combination of the … read more

Setting up a Professional Website as a Freelance Writer

I doubt there’s a single case where I wouldn’t suggest that a freelance writer set up a professional website and portfolio. Do you have one yet? You can take a look at mine currently at If you’d like to share your own professional site, leave a link in the comments. But what if you don’t have a professional website yet? Where do you start? … read more