Health & Wellness Marketing Expert
Name: Donna Williams
Type of Writer: Health or Medical Writer
Location: United States
Rate Type: per hour
Average / Typical Rate: $100 - 250
My Website / Portfolio: http://www.pinkfuzzyslippers.com
Profile Summary
Hello…My name is Donna Williams, and I am the owner of Pink Fuzzy Slippers, Inc.
Before opening my solo business in 2004, I was co-founder and executive vice president / creative director of a very successful advertising agency where we worked with such mega-brands as Procter & Gamble, Coca-Cola, Gerber, Tyson, Walmart, and so many more. When we sold our very successful company to the world's largest advertising agency conglomerate, Saatchi & Saatchi, I left to get back to basics and do my own thing. own solo agency, Pink Fuzzy Slippers. If you and I get to be friends, I'll tell you the story behind the name.
I began specializing in healthcare advertising about 12 years ago and have an incredible portfolio of work and an awesome client list that I'd love for you to review - you can find it on my website, pinkfuzzyslippers.com.
Asn a highly awarded copywriter and creative director as well as a former advertising executive and business owner, I will not only bring exceptional creativity and strategic thinking to your project but a high level of professionalism as well. I always remain focused on helping you powerfully and effectively communicate your brand to your target audience. I feel confident I can deliver the utmost quality and creativity that will get you noticed…and remembered.
Projects I am interested in:
• Websites - I have written, designed, and built dozens of websites for my health and wellness clients working in the WordPress platform.
• Brand Identity - From logo design to color palettes to brand guides, I am well able to give your business a start-from-scratch brand identity or a brand refresh.
• eBooks - I write and design eBooks that help you drive traffic to your website and turn prospects into patients or clients.
• Blogs
• eNewsletters
• Brochures
Skills
• Creative Director
• Copywriter
• Graphic Designer
• Art Director
• Strategist
• Strategic Planner
• Producer (Videos, TV & Radio Commercials)
• Creativity & Leadership mentor
• Ebook author
Programs
Fluent in the following programs:
Word • Illustrator • Photoshop • In-Design • Excel • PowerPoint • Keynote
Industry Awards
I am a highly awarded copywriter and creative director. In addition to well over 250 industry awards, including local, regional, and national Addy Awards, my work has also appeared in Print's Regional Design Annual, and the New York Art Directors' Club Annual.
Experience / Education / Qualifications
President / Owner
Pink Fuzzy Slippers, Inc., Fayetteville, AR
2004 - Present
As a solo professional, I have worked with hundreds of different clients – from B2B and B2C companies to healthcare organizations and consumer products. Because of my affinity for the health and wellness market, I chose to specialize and concentrate my talents in health and wellness. I don’t turn down work in other industries, but health and wellness is the niche upon which I choose to focus.
Principal + Creative Director
FEED. The Agency
n addition to being a solo professional, my business partner and I also run FEED. The Agency, an award-winning healthcare brand agency engaged by physicians, surgeons, dentists, and health products firms who want to creatively differentiate themselves in their local marketplace and in the mindset of their ideal customers. At FEED, I write, design, and deliver everything from websites to logos to advertising campaigns. You can check out our work at feedtheagency.com
Executive Vice President of Creative Services / Creative Director
Saatchi & Saatchi X (formerly Thompson/Murray), Fayetteville, AR
1998 - 2004
In 1998, I became one of the founding partners of ThompsonMurray—a Fayetteville-based advertising / retail marketing firm—heading up the company’s creative department, and recruiting, hiring and training a tremendous base of talented art directors, copywriters, and graphic designers. As executive creative director, I helped take TM from a start-up with 18 employees to one of the region’s largest advertising agencies with over 160 employees and some of the world’s biggest clients, including Procter & Gamble, Wal-Mart, and Coca-Cola. In this position, I helped create advertising and in-store campaigns, as well as strategic marketing plans. When Saatchi & Saatchi bought TM in 2004, I left to open my own freelance agency.
Associate Creative Director / Copywriter / Producer
Littlefield Marketing & Advertising, Tulsa, Oklahoma
1986 - 1998
I began my career here as an advertising agency copywriter and radio/television producer. I was soon promoted to associate creative director. Here I concepted, wrote, and produced countless print, radio and television campaigns, winning numerous industry awards in the process.