As a blogger or content writer, chances are good that you’ll be contacted by readers from time to time. They may have questions about what you’ve written, or questions about your niche unrelated to your article or post. You probably try to be as helpful as you can–responding to comments, answering emails, giving advice when asked for it, and just generally trying to help your
“The client is always right.” You’ve probably heard that a million times. Well guess what–you’ve also been lied to a million times. Clients make mistakes. Worse, they can occasionally become abusive. I’ve been lucky in that these types of clients have been few and far between in my career thus far. However, two colleagues recently weren’t so lucky. What’s worse is that the client /
I’d like to explore the role of pen names in book marketing a little bit more today. We’ve already talked about whether pen names help or hurt marketing efforts, and I think we established that pseudonyms can in fact be beneficial in some marketing campaigns. Today I want to talk about how to actually choose pen names, keeping marketing considerations in mind. Here are some
I saw a writer’s comment on another blog yesterday where they mentioned that a client may have paid very little, but it was OK because the people there were nice (paraphrasing a bit). All I could think was “so what if they’re nice?” Look folks–it’s great when you have a good, nice client on board. Heck, I hope ALL of your clients are nice to
I was thinking about authors who write under pen names / pseudonyms when publishing their books, and how that choice might affect your marketing. Are they an added benefit? Do they make marketing more difficult for you? I’d love to have some authors share their thoughts here on why they chose to either write under their own name or a pen name, and looking back
One of my goals for 2009 is to take one of my three novel outlines and finish a full draft. I’ve chosen that book. I’ll be spending the New Year focused on writing a mystery that I outlined back around 2004. I’d say it’s been shelved long enough now. (This is one I outlined using the Marshall Plan, for anyone that followed my reviews of