Note: The following is an archived email newsletter, originally distributed on January 5, 2021. Minor updates were made as-necessary. To receive content like this before it appears in archives, subscribe to the All Freelance Writing newsletter and blog updates.
But these new year tips don't just apply to this year. Put these on your annual to-do list, and consider repeating some of them every quarter or six months as well.
Here they are again with a few additional new year tips you can revisit again and again.
1. Update your copyright notices.
If you have a professional website or blog and your footer copyright notices don't update automatically at the start of a year, now's the time to update those manually.
2. Update your About page.
Now is also a great time to review the About page on your professional website.
Any time-specific information might need an update (like "X years of experience").
Has anything else changed? Do you have improved credentials to showcase? Are you planning to offer new services? Have you stopped offering a service?
3. Update your author bios.
Does your blog feature a short author bio at the end of posts? See if that needs a refresh too.
Don't forget about any client blogs you regularly write for. See if they'll let you make changes if you want to update your profile photo or bio.
Remember to check your social media profiles too!
4. Raise your rates.
Or at least review your rates. Decide if any adjustments are in order, and give yourself a raise if you haven't in a while (or even if you have).
5. Review your stats.
There's no time like the start of a new year to review past stats, see where you've succeeded, and figure out how you can do even better.
This can include looking at your total number of clients and your average income per client. Or your average monthly earnings over the last year. Or how prospects are finding your website by checking your referral stats in your analytics service.
6. "Clean house."
It's also a good time to deal with work-related clutter. And I don't just mean organizing your work space.
For example, you might want to file or archive your older emails.
Come up with a new digital filing system.
Come up with a better bookkeeping system, or try new software or services to manage your finances.
Overwhelmed by too many social media accounts that aren't bringing you results? Scale back.
Have some clients you aren't too thrilled to work with in the New Year? Cut them loose if you can, or at least start pursuing better replacements.
7. Update your business and marketing plans.
Don't have these yet? Now's the time put them together. But if you do have a business plan and marketing plan in place, review them soon and update them to reflect your current situation and goals.
8. Do the thing.
What have you been aching to do but holding back on?
Do you want to write your first book? Launch a blog? Pursue your dream market?
There's no time like the present. Take one step today to start working toward your biggest dream or goal for the coming year.
You got this!
Do you have any additional new year tips to share? Let me know what things you do to get your work off to a great start each year.