There is no better feeling than being bogged down with multiple projects. Sure, this is going to bring stress to your life – but trust me, it feels good.
Of course, there are issues involved with having this much work on your plate. Not only do you need to keep track of all your deadlines, but you don’t want to stop marketing your services. After all, you cannot expect your current projects to last forever.
Here are three tips for marketing your services even when your main focus is on client projects:
1. Block off time in you day for marketing related tasks. When you have time set aside, it is much easier to ensure that the necessary tasks are taken care of.
2. Cut back but not completely. There is nothing wrong with cutting back on your marketing efforts, as long as you are still getting your name out there and prospecting for new gigs.
3. Get some help. Is there anything you can do to automate your marketing services? From hiring a virtual assistant to automating your current system, there are steps you can take to save yourself time. Even if you shave a few minutes off of your daily marketing tasks, it will add up over the course of a month.
There is no denying that you must spend time on the projects you have accepted. That being said, you never want to stop marketing your services. This is the lifeblood of your business!
Marketing can be a challenge when you have client work. I setup reminders using Windows Calendar. Even if I don’t get to marketing on a specific day, it’s on my ‘radar’ for the rest of the week. I like the idea of automation. I could probably ‘automate’ my tweets and things like that. I’ll put it on my “To Do List.”